Yliades is the new name for the Côté Table group, which has been, for many years, a major player in tableware and home decorations. Founded in Bordeaux in 1966, the company started building its reputation around glassware and tableware before expanding its know-how to cover all decorative ranges for the interior and exterior.
In recent years, the company has welcomed five great brands that now form a diverse portfolio of assertive styles with Comptoir de Famille, Côté Table, Jardin d’Ulysse, Natives and Sema Design. Renamed Yliades in 2018, the company offers its retailers in the world of home decor and gifts its five exclusive brands and their rich range of styles in order to continue to meet the needs of a market hungry for increasingly inspiring and cutting-edge trends and atmospheres.
Our recognized know-how is based on two areas of expertise at the heart of our profession: creation, with our in-house team of 10 stylists and product designers who devise the collections, and sourcing with our team of product managers who roam the world searching for craftsmen, potters, and manufacturers able to produce them.
In order to guarantee compliance with the international regulations in force, all our products are tested and validated regularly by accredited independent laboratories. With the support of our Asia sourcing office, we also monitor the quality of our suppliers: selection, referencing, audits, etc. Finally, for added safety, 100% of our products are controlled upon receipt at our warehouses in Bègles.
Meet some of the team!
They are designers, sales executives, or logisticians and they have agreed to introduce themselves and their professions to you.
What is your job/what are your missions?
As Artistic Director for the Coté Table and Comptoir de
Famille brands, I am also in charge of the visual identity of the group’s six brands,
namely: the design of stands and showrooms, photo shoots
and the coordination of catalogues.
I create collections in line with the brands’ different styles
thanks to my travels in Asia and Europe.
Which aspects of your job are your favourite?
Building harmonious collections in order to create desire.
Staging the product, setting out the arguments and making it “beautiful”.
What is your favourite collection?
Constance tableware, the emblematic collection by Coté Table is definitely my favorite. Timeless, classic chic, it goes well with all styles, even the most contemporary tables. In short, a safe bet!
What is your job/what are your missions?
My responsibilities as Sales Director are varied:
Which aspects of your job are your favourite?
I love sales and customer relations. I also like offering the right product at the right price in order to ensure good business for our customers.
What is your favourite collection?
I really like Comptoir de Famille's "Bougies Gourmandes". Fragrances that recall kitchen aromas, jams, etc. Also, they are very good sellers!
What is your job/what are your missions?
In collaboration with the group’s Artistic Director, I am in charge of developing and monitoring collections for the Sema Design brand, from product design through to sales. My mission: to build fashionable and accessible product ranges to bring colour to everyone’s homes!
Which aspects of your job are your favourite?
Hunting down the “rare gem” during my sourcing trips in Asia! Working with our providers to continuously renew our collections from season to season.
What is your favourite collection?
WAXUP, without a doubt!
It’s a collection that’s full of energy with floral patterns inspired by wax cloth.
Graphic and colourful, it is an invitation to travel.
What is your job/what are your missions?
I am responsible for receiving, storing and dispatching products. My territory is our 8,500 m² warehouse in Bègles, near Bordeaux. It needs to be optimized constantly in order to welcome the new collections - and completely relocated each season, i.e. twice a year.
My team manages the reception of more than 200 containers a year and the dispatching of more than 2,000 pallets every month.
We pay close attention to preparing, controlling and dispatching all the orders by our customers in France and abroad as quickly as possible and under the best possible conditions in association with the Sales Administation.
Which aspects of your job are your favourite?
There is no routine, each season is different. Every day represents a challenge in order to be up-to-date and serve our customers to the best of our ability. Logistics is a lively business; it’s necessary to plan ahead and find solutions. There is never a dull moment!